Crowdsourced corporate philanthropy died a year and a half ago, and no one seems to have noticed

Pepsi Refresh Project

Hey, remember Chase Community Giving? And Pepsi Refresh? And the American Express Members Project? The social-media-driven, crowd-powered giving initiatives promised to “redefine corporate philanthropy” and were frothily hailed as a “taste of things to come” just a short while ago. American Express had gotten the trend started back in 2007 with the Members Project, aRead More

Audiences at the Gate: Reinventing Arts Philanthropy Through Guided Crowdsourcing

Program theory v2

(This article originally appeared in 20UNDER40 anthologyi edited by Edward P. Clapp, and has been republished with permission.) Spurred on by major technological advances, the number of aspiring professional artists in the United States has reached unprecedented levels and will only continue to grow. The arts’ current system of philanthropic support is woefully underequipped to evaluate thisRead More

Popularity Contest Philanthropy

photo by Angelina :)

Recently, JP Morgan Chase & Company gave away $5 million to two hundred charities, including some arts organizations, through its Summer 2010 Chase Community Giving campaign. Pepsi has been sending $1.3 million to nonprofit organizations each month this year as part of its Pepsi Refresh campaign, money that would have otherwise gone to Super BowlRead More